02/06/2022
Pros and cons of using subcontracting as a market entry strategy
Subcontracting is a transfer-related market entry strategy. Here are the pros and cons of adapting a subcontracting strategy.
Market entry strategies
01/08/2019
Learn how to choose the best intermediary for your indirect exporting strategy
There are several intermediaries that may be used in indirect exporting, including trading houses and confirming houses – which is best for your business?
16/08/2018
5 cities to look at first in your global business expansion plan
While finding the right location for your global business expansion will depend on your unique business plan, there are some locations around the world that are universally business friendly. Here are 5 great places to start.
30/04/2018
How you can find the right partners for market entry success
As we do every month, we took to Twitter for a live chat and brought together a panel of market entry experts from across Canada and the world. We asked the experts all about finding the right partners, from researching the best prospects to negotiating the contract. Check out the chat recap here.
20/03/2017
3 tried and tested ways to reach a new international market
Based on the nature of the market and the product or service, the international marketer must consider the most effective and efficient means of reaching the new market.
01/09/2016
Why the Mexican market is more important than ever for Canadian businesses
As Canada and Mexico continue to build their relationship, there are still opportunities for more Canadian companies to do business in the Mexican market.
30/08/2016
4 things the Olympic Games can teach you about exporting to South America
After appreciating the amazing athletic achievements of the Olympics, what can you learn from them about exporting to South America in the future?
06/07/2016
Willy Fogang, CITP|FIBP – Regional Account Manager for Small and Medium Enterprises
Willy Fogang, CITP|FIBP, is a Regional Account Manager for Small and Medium Enterprises (SMEs) in Manitoba at Export Development Canada.
13/06/2016
Waiting is not an option for your global expansion plans
My “cri de guerre” to Canadian executives: return to your entrepreneurial roots and act now before it’s too late to carry out your global expansion plans.
25/02/2016
Build successful Asian market entry strategies with these 3 tips for SMEs
Asian market entry strategies offer exceptional opportunities for growth. It’s time for your business to take advantage of that.