20/04/2017
Is your next technology project team in Costa Rica?
Costa Rica offers a wealth of opportunities for Canadian exporters. Eight leading-edge technology companies are headed to Canada on a trade mission to help build these relationships.
Market Entry Strategies
13/04/2017
Export diversity beyond U.S. is key to long-term profitability for Canadian manufacturers
Even before it was clear that a sentiment of protectionism would inform the new U.S. administration’s trade policy, Canadian manufacturers identified the need to diversify exports beyond America.
04/04/2017
How can Canadian SMEs benefit from free trade agreements anyway?
For all the talk on free trade agreements, it can be hard to find SME-friendly information on how companies can benefit from them.
03/04/2017
My favourite international business travel stories, and what I learned from them
I learned many valuable lessons from my favourite international business travel stories, and wanted pass them on to others.
29/03/2017
Not just a vacation destination – don’t overlook lucrative export opportunities in Costa Rica
Costa Rica may be small in size and population, but it should not be overlooked as business destination. For exporters, there is a wealth of opportunities in Costa Rica.
23/03/2017
3 easy ways to improve your business’s first impression in a new market
It’s true what they say – you only have one chance at a first impression. The good news is that your business’s first impressions can be steered, to a certain extent. Here’s why it’s so crucial to create the best first impression possible.
13/03/2017
How can Canadian SMEs take advantage of CETA?
To explore the new opportunities presented by CETA, we asked some Canadian trade experts to share their take in this month’s #TradeElite Twitter chat.
22/02/2017
Here’s what you need to create an effective business partner communications plan
It’s not always easy to communicate with your partners around the world, so make sure you have a strong business partner communication plan in place.
14/02/2017
Here’s where you’ll find the biggest LATAM market entry opportunities in 2017
It is essential to diversify your exports and not depend on one market. The good news is, there are plenty of other interesting markets elsewhere, especially in Latin America, that offer the opportunity for growth.
06/02/2017
How to communicate effectively and grow your business in Latin America
First, let’s go back to basics: Latin America is a continent of at least 20 countries, but has two main languages: Portuguese and Spanish.