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6 market entry practices specifically for service exports

16/06/2017

6 market entry practices specifically for service exports

Service exports come with their own market entry challenges. Here are 6 practices service exporters can use to gain a foothold in a new international market.

Beyond localization:  Why transcreation is essential for engaging the global audience

15/06/2017

Beyond localization: Why transcreation is essential for engaging the global audience

Used primarily in marketing and advertising, transcreation focuses on the concept of the campaign and on the intent of the message in order to provide cultural context and to recreate the nuances of its voice and tone.

What’s the difference between Apple and Blockbuster? The secret ingredients of innovation

13/06/2017

What’s the difference between Apple and Blockbuster? The secret ingredients of innovation

What are the secret ingredients of innovation, and how can a business set out to truly innovate?

Can you do business in markets facing trade barriers? And should you?

12/06/2017

Can you do business in markets facing trade barriers? And should you?

How can businesses overcome trade barriers of all kinds in markets with potential (and should they)?

4 Successful Risk Management Strategies For Your Organization

09/06/2017

4 Successful Risk Management Strategies For Your Organization

Risk management is vital to any organization. When developing a strategy to handle risk, create one that can fall into one or more of the four categories.

A short 4 step guide to cultural fluency for exporters

08/06/2017

A short 4 step guide to cultural fluency for exporters

Building trust is often the key to sales success, but how do you build trust when you’re trading across borders and you’re not sure about the rules of the game?

How to follow up after networking, according to the numbers

07/06/2017

How to follow up after networking, according to the numbers

Networking is a great way to make an initial introduction to other professionals in your field. But if you wish to develop and maintain quality business connections, it’s up to you to follow-up.

What did I miss on CETA? Catching up on the most recent information

06/06/2017

What did I miss on CETA? Catching up on the most recent information

Here’s an overview of all of the most important information you need to know about CETA since the EU Parliament vote in February, and how you can benefit.

The 7 steps of a strategic procurement process

02/06/2017

The 7 steps of a strategic procurement process

The procurement process can be complicated one. Strategic procurement is an organization-wide process. Here are the 7 steps that lead to a successful procurement process.

Kamo Mailyan, CITP|FIBP – Trader, Eurasia Division

31/05/2017

Kamo Mailyan, CITP|FIBP – Trader, Eurasia Division

Kamo Mailyan is a talented professional with a passion for the social aspects of his work and a major award among his list of accomplishments.

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