FITTskills Archives - Page 5 of 9

27/02/2015

Partnering to build export skills and readiness in Malaysia’s SMEs

Malaysia’s main income comes from trade, and practically every company and manufacturer dreams of exporting. But the problem is, no one is teaching export skills.

20/02/2015

Ignoring international business competition is no longer an option for SMEs

In the past, smaller firms tended to focus on local and domestic markets. Moreover, when protectionism was rampant, smaller firms tended to be insulated from international markets. Distances, unique cultural characteristics, politics, tariffs and regulations all combined to protect them from international business competition.

06/02/2015

5 Stages of international market development

Marketing is the process of building understanding and communication between the supplier and the customer.

09/01/2015

Top considerations for planning a successful visit to your target foreign market

A successful venture into the international marketplace requires establishment of goals, sound preparation, efficient implementation and early follow-up. The following are prerequisites for successful planning and implementation of personal selling tools in your target foreign market.