22/12/2017
Get inspired by these 4 new companies that are kicking the competition’s butt in Colombia
Here are some outstanding developing players in Colombia, which bring remarkable new options to consumers – and should be on your radar.
competitive intelligence
30/08/2017
5 practical benefits you’ll miss if you’re not at Your Future in Global Markets 2017
From October 2-4, FITT is hosting the Your Future in Global Markets international business conference to celebrate its 25th anniversary.
21/04/2017
Want to find new ways to improve your business? Try using gap analysis
Gap analysis is a structured way of comparing actual performance with potential performance to focus future planning and development.
18/04/2016
4 big trade show takeaways I learned from attending GLOBE 2016
I have recently returned from GLOBE 2016, North America’s largest and longest-running conference and exposition dedicated to business innovation for the planet. What are the trade show takeaways you can apply for your next event?
03/07/2015
Gather strong competitive intelligence to maximize your profitability in international markets
Competitive intelligence keeps a company informed about critical issues that might influence its profitability and ability to compete in the marketplace. It also enables decision makers to make more effective planning decisions.
16/05/2014
Gathering competitive intelligence before you enter foreign markets
One of the key mistakes companies make when selecting a market entry strategy is to focus on their capabilities and goals and forget to gather competitive intelligence in their chosen market. The higher the level of competition in the market, the lower the profits that can be obtained.
04/03/2014
Use market intelligence to make better global trade decisions
Raw data alone are not sufficient to develop a company’s market knowledge. The data must be analyzed to give them meaning and then put in context to generate insights about the international business environment. This process of taking raw data and analyzing them strategically is called market intelligence.