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The Canadian oil sands are one of the three largest reserves of oil in the world and currently boast over 170 billion barrels of oil in place which are recoverable with today’s technology and economic factors.
I recently asked three of our international business veterans, what they thought was more important for success in international trade. Was it attitude or skills?…
Living and working abroad is a dream scenario for many young North Americans. The allure of leaving home to travel the world, experience different cultures…
No one needs to convince Emiliano Introcaso that earning the CITP designation was a wise move. He has no problem rhyming off the job and…
The ability (typically, but not exclusively) for exporters to offer “terms,” or a financing package, to importers to close the sale is increasingly common in…
Customer value is the measure of a company’s contribution to its customer based on the company’s entire range of products, services offered and intangibles. Effective…
All businesses face challenges from a host of changing factors: markets, technology, regulatory environment, social environment, demographics, and competition. The pace of this change is…
Heinrich Stubbe and Pilar Arjona of Stubbe Chocolates, and Ian Clark of Bridgehead. Photo courtesy of Adrienne Jarabek, Co-VP Communications, OWIT-Ottawa Last week the Organization…
The marketing mix—sometimes referred to as the four Ps of marketing—is intended to describe the strategic elements that must come together in some combination to…
Joseph Tadros has been with the Canadian Trade Commissioner Service (TCS) for 29 years, and currently works in Cairo, Egypt. It’s his job to work…
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