3 important assumptions to avoid in emerging markets

Getting it wrong can be extremely expensive, in terms of fines, sanctions and reputation. It can also have long term consequences for opportunities, not just in that country, but in the economic region in general. It’s therefore crucial to do your proper research and navigate these 3 assumptions to avoid in emerging markets.


How you can use temporary importation tactics to succeed in export sales

There are plenty of reasons why businesses branch out from local to international sales. Expanding your business by taking it to a new market offers a wealth of advantages and opportunities. You can grow sales, balance out seasonal instability, extend the life cycle of your products, and tap into a completely new market. However, making those first inroads in a new market is a significant challenge. So, how do you build trust in your company and your product in a new region?