25/09/2020

How to use content marketing to promote your brand in export markets

Content is the cornerstone of online marketing. It involves creating and sharing relevant and engaging information with the target audience through articles, blog posts, videos, podcasts, webinars, and other formats. Here’s how you can use it to engage your export markets.

09/07/2013

How to create effective marketing content for your international trade business

People nowadays are overwhelmed with so much information that they’re unwilling to spend much time with advertising. They will however spend time with stories and people; content they can actually connect with. Creating content that is shareable in this era of abundant content requires it to be Relevant, Interesting, Timely, and Entertaining.