15/03/2019
How to develop effective international patent and trademark protection
To ensure full patent and trademark protection, discover how they can be infringed upon, how to monitor for it and how to implement a protection plan.
Trending topics:
15/03/2019
To ensure full patent and trademark protection, discover how they can be infringed upon, how to monitor for it and how to implement a protection plan.
23/02/2018
A brand identity is how an organization wants its name, communication style, logo or mark, and other visual elements to be perceived by consumers. The…
08/05/2015
The nuances of languages and culture can lead to misunderstandings. It is therefore paramount for an exporter to understand the importance of the communication process and how it relates to the company’s promotional activities in mass markets abroad.
X