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international market research

Looking to diversify? Here’s how and why you should consider entering African markets

16/11/2020

Looking to diversify? Here’s how and why you should consider entering African markets

When looking at new markets to pursue, the African continent offers many opportunities through its various markets, regions, and growing economy. Here’s how and where to enter African markets successfully.

Helen Graham, CITP|FIBP – International Trade Consultant and Professor

11/10/2017

Helen Graham, CITP|FIBP – International Trade Consultant and Professor

Helen Graham, CITP|FIBP teaches at Nova Scotia Community College and at Cape Breton University’s MBA program, and runs Graham Global Management Services.

Grow your business now by making the most of your market intelligence

14/10/2016

Grow your business now by making the most of your market intelligence

When analyzed properly, the answers that market intelligence provides will guide business strategies and help companies trade more successfully.

5 of the best sources to use for your initial market research

26/09/2016

5 of the best sources to use for your initial market research

When it comes to initial market research, some sources are much higher quality than others. Here are five of the best sources to use as you’re starting out.

4 questions you need to ask when designing your next export research project

08/07/2016

4 questions you need to ask when designing your next export research project

Most SMEs don’t have big research budgets, so what steps should they take to get the most out of their next export research project?

How I unlocked my career potential in international market research

28/11/2014

How I unlocked my career potential in international market research

I always wanted to have a career related to international business.

More recent stories

The missing link between ambition and an export plan is an export vision – here’s how to build yours

20/06/2025

The missing link between ambition and an export plan is an export vision – here’s how to build yours
CITP Spotlight: Audrey Marie-Nely –  Associate Vice-President, Banking, RBCx

10/06/2025

CITP Spotlight: Audrey Marie-Nely – Associate Vice-President, Banking, RBCx
Top 10 podcasts for global trade professionals to listen to in 2025

27/05/2025

Top 10 podcasts for global trade professionals to listen to in 2025
CITP Spotlight: Sumit Khanna – Managing Partner, White Cruz International

21/05/2025

CITP Spotlight: Sumit Khanna – Managing Partner, White Cruz International
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