How should you adjust your international communication strategy when working virtually?

Working virtually adds an extra layer of complexity to our business relationships, so you’ll need to tailor your communication strategy accordingly.

Katarina Holm-Didio

Katarina Holm-Didio

Katarina has extensive experience in global HR, cross-cultural training, expatriate spouse support and career consulting and advising. Her areas of expertise are cross-cultural competence, global teams, working and living in the U.S. and the Scandinavian countries; managing transitions and change, job search and career management. Her website is www.khdinternational.com.

Improve your productivity and profit margins with better business partner communication

A crucial way to increase revenue is to learn how to improve your business partner communication, both to build successful new agreements and work out any issues, maintaining strong relationships with existing partners.

Siddha Param

Siddha Param

Siddha Param has advised both importers and exporters on negotiating international trade agreements and resolution of disputes. He also co-authored the book Global Productivity Mindset: Opportunities and Profits Post-2008, available through McNally Robinson.

Athena Ren, CITP|FIBP – Business and Communication Coordinator

Athena Ren, CITP|FIBP, is a Business and Communication Coordinator for EKISTICS Town Planning Inc. in Vancouver, B.C., a local multi-disciplinary consulting firm providing professional expertise in the fields of urban planning, architecture and landscape design to Canada and China.

Pamela Hyatt

Pamela Hyatt

I am a Content Marketing Specialist for the Forum for International Trade Training (FITT). You can find some of my work on TradeReady.ca. My background is in copywriting, journalism and social media. My passion lies in connecting people to the stories that are most important to them.

Win new customers worldwide by tailoring your communications and promotions for new markets

The nuances of languages and culture can lead to misunderstandings. It is therefore paramount for an exporter to understand the importance of the communication process and how it relates to the company’s promotional activities in mass markets abroad.

Ewan Roy

Ewan Roy

I'm a Digital Marketing Specialist for the Forum for International Trade Training (FITT). My background is in writing and research, and I am passionate about communicating new ideas and telling stories that matter to you.

Human or machine translation for your international business communications?

Google or not to Google? That is the question. Or rather, when it comes to translating important international business communications, that’s one of the questions a new exporter may ask. That’s because free translation online—what the translation industry calls machine translation, or MT—can be really tempting to time- or budget-pressed exporters.

Terena Bell

Terena Bell

Terena Bell is CEO of In Every Language, an language services provider offering translation, interpreting, and localization. She is a Globalization and Localization Association (GALA) board member and formerly served on the Association of Language Companies leadership council. She also sits on the Obama Administration’s White House Business Roundtable. Terena writes the popular column “Micro/Macro” for MultiLingual Magazine, and has been quoted by Inc, Forbes, and CNN Money.

Start to identify new markets by looking at these 10 statistics

To identify new markets and potential opportunities, or eliminate unsuitable markets, researchers should first examine macroeconomic data.

Ewan Roy

Ewan Roy

I'm a Digital Marketing Specialist for the Forum for International Trade Training (FITT). My background is in writing and research, and I am passionate about communicating new ideas and telling stories that matter to you.

5 simple ways you can bring down supply chain costs

If you want to minimize your supply chain costs in a way that also improves efficiency, you need to know exactly where to look.

Kevin Hill

Kevin Hill

Kevin Hill heads up the marketing efforts and provides technical expertise to the sales and service teams at Quality Scales Unlimited in Byron, California. He enjoys everything mechanical and electronic, computers, the internet and spending time with family.

Why you need a business case vs. a business plan when entering international markets

Systematic and strategic planning makes all the difference between success and failure when entering international markets. However, any plan is only as good as the foundation it is built on. Here we examine why the default business plan may not be enough when entering international markets.

Brent McNiven, CITP|FIBP

Brent McNiven, CITP|FIBP

Brent is an international trade consultant with nearly 25 years of experience. After starting and running several successful companies in South America, and working on different consulting projects across the world, he has spent the past 10 years working with Canadian SMEs to help them excel in global markets.