How should you adjust your international communication strategy when working virtually?

Working virtually adds an extra layer of complexity to our business relationships, so you’ll need to tailor your communication strategy accordingly.

Katarina Holm-Didio

Katarina Holm-Didio

Katarina has extensive experience in global HR, cross-cultural training, expatriate spouse support and career consulting and advising. Her areas of expertise are cross-cultural competence, global teams, working and living in the U.S. and the Scandinavian countries; managing transitions and change, job search and career management. Her website is www.khdinternational.com.

Improve your productivity and profit margins with better business partner communication

A crucial way to increase revenue is to learn how to improve your business partner communication, both to build successful new agreements and work out any issues, maintaining strong relationships with existing partners.

Siddha Param

Siddha Param

Siddha Param has advised both importers and exporters on negotiating international trade agreements and resolution of disputes. He also co-authored the book Global Productivity Mindset: Opportunities and Profits Post-2008, available through McNally Robinson.

Athena Ren, CITP|FIBP – Business and Communication Coordinator

Athena Ren, CITP|FIBP, is a Business and Communication Coordinator for EKISTICS Town Planning Inc. in Vancouver, B.C., a local multi-disciplinary consulting firm providing professional expertise in the fields of urban planning, architecture and landscape design to Canada and China.

Pamela Hyatt

Pamela Hyatt

I am the Content Marketing Specialist for the Forum for International Trade Training (FITT). You can find some of my work on TradeReady.ca. My background is in copywriting, journalism and social media. My passion lies in connecting people to the stories that are most important to them.

Win new customers worldwide by tailoring your communications and promotions for new markets

The nuances of languages and culture can lead to misunderstandings. It is therefore paramount for an exporter to understand the importance of the communication process and how it relates to the company’s promotional activities in mass markets abroad.

Ewan Roy

Ewan Roy

I'm a Digital Marketing Specialist for the Forum for International Trade Training (FITT). My background is in writing and research, and I am passionate about communicating new ideas and telling stories that matter to you.

Human or machine translation for your international business communications?

Google or not to Google? That is the question. Or rather, when it comes to translating important international business communications, that’s one of the questions a new exporter may ask. That’s because free translation online—what the translation industry calls machine translation, or MT—can be really tempting to time- or budget-pressed exporters.

Terena Bell

Terena Bell

Terena Bell is CEO of In Every Language, an language services provider offering translation, interpreting, and localization. She is a Globalization and Localization Association (GALA) board member and formerly served on the Association of Language Companies leadership council. She also sits on the Obama Administration’s White House Business Roundtable. Terena writes the popular column “Micro/Macro” for MultiLingual Magazine, and has been quoted by Inc, Forbes, and CNN Money.

How small businesses can save money and recover faster – experts weigh in on Twitter

Small businesses across the map still face a long uphill battle, but we wanted to dig into how they can lower costs today to help make it through to the better days ahead. And how to really hit the ground running as soon as possible.

Pamela Hyatt

Pamela Hyatt

I am the Content Marketing Specialist for the Forum for International Trade Training (FITT). You can find some of my work on TradeReady.ca. My background is in copywriting, journalism and social media. My passion lies in connecting people to the stories that are most important to them.

10 things you can do from home to boost your export business

Ten things you can do from home to support your export business during the coronavirus crisis, once you’ve dealt with the urgent.

Gabriela Castro-Fontoura

Gabriela Castro-Fontoura

Gabriela Castro-Fontoura is Director at Sunny Sky Solutions (www.sunnyskysolutions.com), supporting overseas companies across Latin America. Gabriela specialises in market research, distributor recruitment, soft-landing and trade missions across the region, from her base in Montevideo, Uruguay.

COVID-19 effects & next steps for your global business: experts weigh in on Twitter

To get some answers on the effects and next steps for businesses of all shapes and sizes during the covid-19 crisis, we assembled a team of experts to provide advice and resources on Twitter. Read the highlights below and follow the links for more information.

Pamela Hyatt

Pamela Hyatt

I am the Content Marketing Specialist for the Forum for International Trade Training (FITT). You can find some of my work on TradeReady.ca. My background is in copywriting, journalism and social media. My passion lies in connecting people to the stories that are most important to them.