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  • Topics
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    • Market Entry Strategies
    • Marketing & Sales
    • Research & Development
    • Supply Chain Management
    • CITP® |FIBP® Spotlight
  • Resources
    • Import Export Jobs
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customer requirements

Improve the perceived value of your products or services in target markets

01/03/2019

Improve the perceived value of your products or services in target markets

What is the perceived value of your product or service? How can you determine what matters most to your customers and exceed their expectations?

Overcome 9 of the most common market entry barriers with these strategies

22/02/2019

Overcome 9 of the most common market entry barriers with these strategies

Without a full understanding of the different types of market entry barriers, organizations may choose an ineffective market entry strategy.

Establish the optimal level of customer service to keep your business profitable

18/11/2016

Establish the optimal level of customer service to keep your business profitable

Effective supply chain management aims to provide optimal customer service for minimal cost. However, companies cannot fulfill customer needs if they do not have a clear understanding of customer requirements.

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CITP Spotlight: Sumit Khanna – Managing Partner, White Cruz International

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CITP Spotlight: Sumit Khanna – Managing Partner, White Cruz International
How to use trade finance tools to gain flexibility during trade policy upheaval

09/05/2025

How to use trade finance tools to gain flexibility during trade policy upheaval
How exporters can build global trust through strategic storytelling

02/05/2025

How exporters can build global trust through strategic storytelling
8 Key actions businesses should take in the early stages of international expansion

03/04/2025

8 Key actions businesses should take in the early stages of international expansion
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