06/05/2014
Plan your Caribbean (CARICOM) market entry strategy and start avoiding Canadian winters
Now a great time to begin putting together your market entry strategy; currently, CARICOM and Canada are negotiating a trade and investment agreement.
services
08/05/2013
Pricing your products and services based on perceived value
What would a satisfied customer be prepared to pay for a product? If you can find that out, perceived pricing could be your best way to profit.
13/11/2012
Entering new markets: Five forces of competition
The competition is always something that needs to be considered when you’re researching and entering potential new markets for your product or service.
02/10/2012
Is it worth it to register a patent?
Although a successful patent application will grant the registrant very strong IP rights, it’s important to consider whether an application is justified.