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25/03/2015
Since becoming a Trade Commissioner Assistant, Diana has relentlessly pursued opportunities to train and educate herself, and views her new designation as proof that she has all of the knowledge, skills and competencies needed to stand out as a leading professional in her field.
06/03/2015
We’re so pleased to include the University of Windsor and the Cross Border Institute among the wonderful educational institutions that deliver our FITTskills international trade program and help shape export careers.
27/02/2015
Malaysia’s main income comes from trade, and practically every company and manufacturer dreams of exporting. But the problem is, no one is teaching export skills.
20/02/2015
In the past, smaller firms tended to focus on local and domestic markets. Moreover, when protectionism was rampant, smaller firms tended to be insulated from international markets. Distances, unique cultural characteristics, politics, tariffs and regulations all combined to protect them from international business competition.
06/02/2015
Marketing is the process of building understanding and communication between the supplier and the customer.
09/01/2015
A successful venture into the international marketplace requires establishment of goals, sound preparation, efficient implementation and early follow-up. The following are prerequisites for successful planning and implementation of personal selling tools in your target foreign market.
23/12/2014
Admitting what they don’t know will go a long way toward helping them get the good information they need to go global with success!
12/12/2014
Companies decide to form strategic global business alliances for many reasons.
10/12/2014
Nicole Lauzon, CITP®|FIBP®, is a Trade Commissioner for the Department of Foreign Affairs, Trade and Development Canada (DFATD). She works at the Canadian Consulate in…
03/12/2014
Hoda Ahmed, CITP®|FIBP®, is currently a Marketing Manager with the Business Development Group at Export Development Canada (EDC).
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