19/05/2017
Avoid awkward cultural faux pas by doing the proper research
Cultural research is essential to help avoid mistakes, and this knowledge provides a solid foundation for getting started in new markets.
cultural differences
23/09/2016
Is there really any difference between marketing domestically and internationally?
Do domestic and international markets really differ?The answer to this question is both yes and no.
13/09/2016
These tips for working with Americans will make your interactions more effective
In working with Americans, here are a few cultural tips I can give to help you highlight differences you may not notice and build stronger relationships.
26/11/2015
Six ways you can effectively handle your SME’s international vendor relationships
When you decide to take advantage of the global supply chain to build your business, there will inevitably be challenges along the way. Knowing how to manage your international vendor relationships becomes key to ensuring your international business sails smoothly.
24/11/2015
Get what you want in international negotiations by adapting to local differences
Understanding what motivations and values drive the behavior and goals of your negotiating partner(s) is important for successful international negotiations.
26/10/2015
Could a multilatina be your big gateway client to doing business in Latin America?
Not all big multinationals are of European, North American or Asian origin. Multinationals that start in Latin America and go global are often called “multilatinas”. They are big, international and powerful. But who are they and why should they matter to you as you do business in Latin America?
06/01/2015
Growing your international business with cross-cultural awareness
Reflecting on my own experiences, I would agree entirely that being prepared for cross-cultural differences will help with growing your international business more smoothly.