15/11/2021
4 Questions to ask when creating content for international markets
Marketers know how difficult it can be to write brochures, landing pages, or ads that need to be translated into other languages. In an instance,…
International Sales & Marketing
12/01/2021
3 common reasons why startups fail internationally (and how to avoid them)
Every entrepreneur faces challenges, but those who are looking to expand to international markets must be prepared to address additional obstacles. Failing to strategize properly…
05/11/2020
Incoterms 2020 & COVID-19 – Protecting your business and supply chain through diligent contracts
To help get some answers on how SMEs can protect their supply chains and their businesses during this time of disruption we brought together experts in supply chain management, contracts, customs and the Incoterms® 2020 rules to answer key questions on how SMEs can protect themselves and have confidence in their international transactions.
25/09/2020
How to use content marketing to promote your brand in export markets
Content is the cornerstone of online marketing. It involves creating and sharing relevant and engaging information with the target audience through articles, blog posts, videos, podcasts, webinars, and other formats. Here’s how you can use it to engage your export markets.
02/09/2020
4 ways to simplify your business to thrive in times of crisis
Simplicity is a quality you can extend to your business as well. A simple business makes sure no efforts or resources are wasted, delivering results that delight your customers. Here are tips on how to navigate the current complexities by keeping your business model clear and uncomplicated.
26/08/2020
B2B selling in the ASEAN marketplace – the top 5 things you need to get right
The ASEAN marketplace is not about products and price points, it’s about people and relationships. Here’s how you should approach B2B sales in this profitable region.
01/04/2020
10 things you can do from home to boost your export business
Ten things you can do from home to support your export business during the coronavirus crisis, once you’ve dealt with the urgent.
17/09/2018
6 steps to starting your online business
In 2017, an estimated 1.66 billion people worldwide purchased goods online. During the same year, global e-retail sales amounted to 2.3 trillion U.S. dollars, according to Statista. Whether you…
09/07/2018
Are your global teams working together? How geo alignment helps companies succeed globally
Geo alignment addresses a common problem of too many parties not talking to each other or even trying to understand what will make a product successful in a particular country. Here’s how.