25/09/2020

How to use content marketing to promote your brand in export markets

Content is the cornerstone of online marketing. It involves creating and sharing relevant and engaging information with the target audience through articles, blog posts, videos, podcasts, webinars, and other formats. Here’s how you can use it to engage your export markets.

10/06/2020

CITP Spotlight: Daniel Lewis – Founder, T By Daniel

After a traumatic near-death experience, Daniel took his career in a completely different direction and became a global entrepreneur. Now an inspiration to many, he is using his experiences as a platform to help others follow their career dreams. Read his story.

28/04/2020

Revitalize your business through product adaptation: Stage 3 – Testing

You’ve put a lot of research and creative energy into revamping your product to fit a new market or meet different need. Now it’s time to provide validation of the product, the production/manufacturing process, customer acceptance and the resource allocation through product testing. Here’s how.